Unlocking the future for Britain's Oldest Port
Britain’s oldest port is huge. Essential. And widely misunderstood.
The Port of Dover lacked a clear story about its role in Britain’s future — and the government funding to take it there. The reality is very different.
Through its blend of industry and innovation, Dover connects Britain to the world, and the world to Britain. Dover empowers exchange.
By writing that story and expressing it with confidence, we helped Dover secure a £35 million upgrade from the UK government, while uniting its workforce around a shared mission.
"At the start of a major transformation at Port of Dover, we were embarking on changing the perception and approach for a 400 year old institution. Following our initial engagement with Saboteur, it became apparent that the scale of the change would require world class support. From the start to the rewards of the new brand launch, the capability and energy of the whole Saboteur team shined – true stars in their field!"
CEO, Port of Dover
