Turning a silent crisis into a voice you can’t ignore
Early Years. It’s the biggest crisis you’d never heard of. Half the world’s children are being left without the care and learning they need to thrive. So we asked a simple question: what if we made that crisis unignorable?
We enlisted the one set of voices everybody listens to — the kids themselves. Through hand-scrawled messages and angry doodles, children’s voices now cut through official documents and campaigns, from the streets of New York to the floors of the UN General Assembly.
And it won Early Years a diverse backing, from Sesame Workshop to President Lula of Brazil.
"The branding created by Act For Early Years truly stood out — from rooms filled with world leaders to communities around the world. It captured the spirit of a movement that is both locally rooted and globally connected. For such an important campaign, thank you for the creativity, care and incredible work that brought it to life."
Act For Early Years, Director of Campaigns and Communication
